Narrative Research: a Methodology for Management Researches in Complexity

Document Type : Research Article (Original Article)

Authors

1 PhD candidate of Systems Management, Faculty of Management and Accounting, Shahid Beheshti University, Tehrann, Iran.

2 Professor, Faculty of Management and Accounting, Shahid Beheshti University, Tehran, Iran.

3 Associate Professor, Faculty of Management and Industrial Engineering, Malek Ashtar University of Technology, Tehran, Iran.

4 PhD candidate of Public Policy, Faculty of Management, University of Tehran, Tehran, Iran.

Abstract

This research, at the first, addresses the benefit of the narrative approach for the study of the complex world and proposes three principles for narrative characteristics, then, proposes a methodology composed of four phases that is based on multilevel thinking: identifying major actors, exploring anecdotes, three layered analysis and problem based narrating. This study suggests the use of the narrative approach to construct a multimethodology design and also develops a case study in the car industry in order to shed light on the applicability of the proposed methodology.

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History

  • Receive Date: 30 December 2017
  • Accept Date: 30 December 2017

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